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This weekend at the Alternative Space, City-Wide Open Studios hosts SERA (Social Experiments Relational Acts) Salon, examining the notion of art as service – in a vacant, fully-outfitted nail salon.

Artspace has cleaned the salon, but left its original trappings – magazines, customer autographs, nail polish tubes, manicure tables and pedicure tables – intact. From 12 pm – 5 pm on Saturday, October 9, and Sunday, October 10, visitors will be able to participate in a series of site-specific experiments, developed by various artists and organized by Ted Efremoff.

One such experiment is “IMAGICURE: an imagination exchange for creative alternatives,” developed by Steven Dahlberg. In IMAGICURE, visitors are invited to to contribute an idea about how to infuse more creativity in education.  In his statement to Artspace, Dahlberg adds that, “A salon is inherently a place of social interaction, where ideas are exchanged and community is built….This experience explores creativity in service to self and the community.”

Dahlberg focuses on applied imagination in search of creative alternatives. He is interested in how creativity improves the well-being and flourishing of those who engage in it. He directed an international creativity conference and currently heads the International Centre for Creativity and Imagination.

The project also includes the relational act, WAIT.  WAIT engages its participants through a “Take-a-Number” ticket dispenser “Take-a-Number” ticket dispenser, and other permutations of symbolic place holders, that only exist to allow access to a future experience or object.  This is a relational act intended to discover, or at least approximate what we are waiting for?   What are the philosophical existential implications of  waiting? When do we wait? What does waiting feel like?

WAIT has been developed by John O’Donnell.  O’Donnell was conceived on Halloween, born on his father’s birthday, and raised in Montana. He lives and works in Connecticut. He has exhibited at the Chelsea Art Museum, the International Print Center in New York, and the Seoul Museum of Art in Korea. John creates installations, videos, performances, prints and works on paper.

Also participating are PRAXIS, the joint project of Delia Bajo and Brainard Carey.  Among many other notable achievements and innovations, the pair have previously participated in the Whitney Biennial.

Please join us this weekend to celebrate this unique event.  Social Experiments and Relational Acts await you…

 

Photos by Adi Segal, for Artspace.  More can be found here….

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One thought on “SERA Salon: Social Experiments Relational Acts

  1. Pingback: Eat this art: Alternative Spaces and SERA « City Wide Open Studios 2010

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